Since 2020, the Department of Marketing Management has been carrying out a research task entitled. “Economics, management and marketing in the formation of market relations in the bioeconomy”. The purpose of this research is to determine the importance and role of economics, management and marketing in the formation of market relations by various types of organizations both formal and informal in the bioeconomy, and to identify proposals for solutions to improve these relations. These topics are gaining importance under conditions of turbulent changes in the environment and globalizing competition, as well as the need to respond to global challenges and problems such as pollution of the natural environment, ensuring food safety and food security, limiting the availability of resources necessary for the production of consumer goods, that is, water, arable land or energy. The scope and development of appropriate internal as well as external relations with the organization’s environment, including consumers, promote the effectiveness of its goals and the enhancement of its competitive potential. In light of socio-economic development, linking economics, management and marketing with the bioeconomy is a new concept that can meet the challenges set out in the Europe 2020 strategy and the “Innovation Union”. Within the framework of this task, research topics were carried out on issues such as:

• Attitudes and behavior of consumers towards different types of products (food, organic, banking) from the perspective of forming appropriate market relations between customers and bidders, places of purchase of products and perception of selected criteria of their innovativeness.
• Sustainable development in the context of implementing the principles of a low-carbon economy and disseminating renewable energy sources in local government units.
• Resources and institutional support for the development of the bioeconomy sector in Poland.
• Functioning of selected links of the food chain (agriculture, food industry and food trade) in Poland in the context of bioeconomy development and challenges faced by local governments in Poland.

The result of scientific research conducted in these areas is a significant publication output of the Department, including monographs, and original scientific papers, published in reputable Polish and foreign journals and in peer-reviewed materials of national and international conferences. The knowledge obtained through research is disseminated at scientific conferences and in teaching activities in such fields of study as economics, agribusiness, commodity science, agriculture, horticulture, bioengineering or spatial management, environmental engineering, rural consulting and others. In addition, the knowledge gained is used in contacting and cooperating with various institutions in the environment with both businesses and local government units and institutions in carrying out analysis, expertise, or consulting.

The employees of the Department of Management and Marketing teach students in most faculties of the University.